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Via Appia Antica,
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Poorva Gairola

Music Maker, Lame Jokes Cracker

She is the Content Director for Adtomica and has an experience of over 8 years in the digital marketing industry.

She believes in the power of the Universe and loves talking to people about things they wouldn’t generally talk about. She’s worked in Ladakh to teach kids and is an aspiring music therapist. She loves her alcohol and is mostly found dancing in a corner at parties.

She started her career with Ogilvy’s mainline division and worked on brands like Mother Dairy and GSK. Later, she moved to Digital Advertising and worked with Dentsu Webchutney and Zeno (Edelman)

Apart from translating brand stories through her words and design aesthetic, she is also passionate about solving brand problems by devising brand-centric strategies. When she’s not writing or obsessing over content, she loves to create music and contribute her time with local NGOs and pursue music therapy for people who need it the most.

Fun Fact: An avid hugger, she believes that a hug can make everything better. She represented India in World Karaoke Championship among 32 other countries in the year 2016 and was named as ‘India Champion’. She was also featured in a VH1 Documentary on blues music called ‘Bring on the blues’.

Brands worked on: Skype, Happydent White, Oriflame, Coca-Cola, Fanta, Dunkin Donuts, Bacardi, Hike, Adidas, Domino’s India, Coke Studio, Kurkure, ITC Hotels, NH7 Weekender.

Regions work for: India, United States, Singapore, United Kingdom

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